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Inside Intel: Andrew Grove and the Rise of the World's Most Powerful ChipCompany, by Tim Jackson
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Top business journalist Tim Jackson offers the gripping story of Intel, a company that rose to dominance through technological innovation, and maintained its leadership against competitors through aggressive marketing, tough business tactics, and liberal use of legal firepower. Web site promo.
- Sales Rank: #1325392 in Books
- Published on: 1997-10-01
- Released on: 1997-10-01
- Original language: English
- Number of items: 1
- Dimensions: 6.36" h x 1.32" w x 9.28" l,
- Binding: Hardcover
- 424 pages
Amazon.com Review
Eighty percent of today's desktop computers operate on chips produced by Intel Corporation, which is now a more profitable company than the top 10 PC makers combined. But just how did the company, under CEO Andrew Grove, become so powerful? And what does its position mean to those who depend upon it? By combining public records, private documents, and interviews with more than 100 of those who know the company best, Financial Times columnist Tim Jackson has produced the fascinating, definitive story: Inside Intel: Andy Grove and the Rise of the World's Most Powerful Chip Company.
From Library Journal
Hard-driven CEO and chairman Grove has dominated Intel since shortly after its founding in 1968. He focused the company on setting goals and achieving results. As Jackson, a columnist for the Financial Times, points out in his excellent book, Grove was also largely responsible for Intel's arrogance toward customers, aggression toward competitors, and pettiness toward employees. Intel's success came from being on the cutting edge of semiconductor technology with innovative products like the DRAM, EPROM, and microprocessor. Nevertheless, lack of foresight lost Intel its memory-chip business, and only a last-minute marketing effort saved its dominant position in microprocessors. The author draws on interviews as well as published and unpublished sources to produce this well-written and -documented business and technical history. Highly recommended for all libraries as a window into one of the world's most important companies and its methods.?Lawrence Maxted, Gannon Univ., Erie, Pa.
Copyright 1997 Reed Business Information, Inc.
From Kirkus Reviews
A lively, accessible, and informative overview of Intel Corp., the Silicon Valley phenomenon that bestrides the widening world of semiconductor devices like a colossus. With but minimal cooperation from the company, Financial Times columnist Jackson (The Next Battleground, 1992) was obliged to rely on interviews, court papers, and on-the-record material to piece together its story. He nonetheless makes a fine job of reconstructing the high-tech enterprise's history, from its 1968 founding by Robert Noyce (co-creator of the integrated circuit) and Gordon Moore through the present day, when Pentium series chips dominate the market for PC microprocessors. Along the way, the author details how Intel achieved and sustained a leadership position by means of technical innovation, painstaking attention to fabrication techniques (which now permit millions of active transistor elements to be deposited on substrates measured in microns), the capacity to commit billions of dollars to capital investment during good times and bad, and a willingness to play rough with key employees who defect, as well as potentially troublesome rivals. Under the focused direction of CEO Andrew Grove (a refugee from Communist Hungary whose managerial style is reflected in the title of his 1996 book, Only the Paranoid Survive), Jackson shows, the transnational company does not shy from using litigation to gain or retain a competitive edge. Nor, he notes, does Intel like to admit error, as attested to by its attempt to stonewall the 1994 disclosure that the first Pentium chips might make long-division mistakes once in every nine billion calculations. Even so, the secretive and authoritarian outfit continues to be immensely profitable. A first-rate anecdotal briefing on a consequential supplier of small wonders that are at the heart of a latter-day industrial revolution. -- Copyright ©1997, Kirkus Associates, LP. All rights reserved.
Most helpful customer reviews
2 of 6 people found the following review helpful.
Fair and Balance reporting. Great Motivational stories!
By Anon
unlike most books on corporate america or stories about how exceptional american, against all odds, achieved exceptional things, this book did not do the typical left wing liberal spin to curse corporate america or give the same old same old "capitalism is evil" speech. the narratives detailed how a group of americans, in particular Noyce, Moore and Grove, took risk and boldly "go out and do something" (to quote Noyce) which eventually created wealth for himself/herself, for the employees and for many many people around the world (intel's employees and investors locate all over the world). these are people who in Anthony Robbins' definition as people who made positive difference in a lot of peoples' life. great book, extremely motivating. five star.
0 of 0 people found the following review helpful.
Read It
By Arto Juha-pekka Ruotsalainen
A must read book to understand where it all began in silicon industry, what kind of challenges they faced and how did they resolve them. Very well written book, and one of the rare books that actually has insight into people management / relationships / politics.
0 of 0 people found the following review helpful.
Loved it
By A. LaTorre
Wonderful book on the inner workings of Intel. The author is knowledable and writes very clearly. A great read for someone who was in the industry during that time period.
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