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Becoming Remarkable, by Fred Joyal
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How can dentists stay competitive in an online world where patients seek and share information faster than ever before? In short: by being remarkable.
Fred Joyal, author of “Everything is Marketing,” co-founder of 1-800-DENTIST� and the industry’s leading authority on dental practice marketing, reveals how dentists can adapt and thrive by understanding—and embracing—recent shifts in patient behavior, new technology, and the economy of the industry. Drawing on thirty years of expertise, Fred explains how to take a hard look at your practice to assess what’s working, adjust what’s not, and create a practice experience patients can’t help but rave about.
Filled with real-world examples, “Becoming Remarkable” covers a wide range of topics including:
• New economic realities dentists can’t afford to ignore • Harnessing the power of social media and online reviews • What real patients say they want most from a dental practice • Keys to building (and keeping) a 5-star team • Embracing new technology—both in and out of your practice
Fred lays out an easy-to-follow framework for embracing the future of dentistry and building a practice that patients will choose, stay with, and recommend. It’s a must-read for the whole team, and a sure-fire recipe for long-term practice success.
- Sales Rank: #320972 in eBooks
- Published on: 2015-09-28
- Released on: 2015-09-28
- Format: Kindle eBook
Most helpful customer reviews
1 of 1 people found the following review helpful.
Fred Joyal is the BEST when it comes to dental practice marketing.
By Elizabeth Kraus
Fred Joyal knows marketing and dental practices that follow his advice will win -- even in an incredibly competitive marketplace moving toward group practice. Read this book if you want the BEST advice for promoting and growing a dental practice -- it's also a great read for small business owners in general or owners of similar types of businesses like cosmetic surgeons, orthodontists, oral surgeons - even salons and spas.
0 of 0 people found the following review helpful.
Packed with very useful ideas
By vivek mehta
- simple, quick read.
- sound, astute analysis of the current state of dental industry
- packed with very useful info which can help the general practitioner take his/her practice to the next level.
0 of 0 people found the following review helpful.
Great insight
By Amazon Customer
I've read Fred's books, follow his blog, seen him lecture a few times. Always great info and insight
I think every dentist can/should learn from Fred
When is his next book due out??
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